QualityFry strengthens the structure of its Commercial Department
QUALITYFRY News With two new members QualityFry strengthens the structure of its Commercial Department

With two new members QualityFry strengthens the structure of its Commercial Department

QualityFry‘s commercial department incorporates two experts to answer the demands of our customers in Europe, the Middle East and Asia, which is a differentiating element, internationally speaking.

QualityFry, an innovative Spanish company in the automation of frying, strengthens its commercial team with the incorporation of Jorge Salas Rincón as commercial director for the EMEA region and David Díaz Vázquez as commercial director for the European region. In their new positions, both Salas and Díaz will report to the company’s commercial director.

Jorge Salas Rincón is a Professional in International Sales Management in the Middle East and Africa. Expert in the FMCG market as well as international logistics. His experience creating long-term value-added relationships with customers and suppliers, developing, and detecting new business opportunities are the key for the projects that QualityFry is developing.

Salas’ mission is to develop the market in the EMEA region, with special emphasis on the Middle East, where QualityFry has initiated contacts with potential clients.

David Díaz Vázquez, Graduated in Business Administration with a mention in Management from the Università degli studi di Torino, is specialist in consultative sales for the HORECA channel. After passing through different international hotel chains such as Meliá or Relais & Chateaux, he developed his professional career at the Italian multinational UNOX, a manufacturer of professional ovens. His background and extensive experience represent a differentiating element for the future of QualityFry.

The incorporation of Díaz aims to develop the market in the European region, where QualityFry already has a presence in most countries.


At QUALITYFRY, based in Madrid and manufactured in Bembibre, León, we contribute to the progress of professional cuisine through the design and manufacture of automatic smoke-free and odor-free frying technology. Through our experience as an innovative company, we offer quality frying that is safe, healthy and sustainable. We operate in the national and international territory both in Europe, America and Asia.

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